Finding a profitable niche with low competition can help you stand out from the crowd, attract more traffic, and generate more revenue.
In this blog post, we will show you what makes a niche profitable yet low in competition, how to evaluate the profitability and competition of a niche, and some examples of profitable niches with low competition.
We will also share some tools that can help you identify profitable niches with low competition easily and quickly.
Profitable Niches with Low Competition Keywords
- Accounting
- Acne
- Advertisement
- Advertising
- Aerospace
- Affiliate
- Agriculture
- Android
- Architect
- Architecture
- Art
- Auto Insurance
- Automobile
- Automotive
- Baking
- Beauty Product
- Biotech
- Biotechnology
- Business
- Business Management
- Business Travel
- Car Dealership
- Carpentry
- Cell Phone
- Chemical
- Chiropractor
- Christmas
- Cleaning Service
- Coffee
- Computer
- Computer Repair
- Construction
- Consumer
- Consumer Service
- Cooking
- Credit Card
- Dance
- Dating
- Debt
- Dedicated Server Hosting
- Dentist
- Diet
- Doctor
- Dog Training
- Drama
- Dry Wall
- Easter
- Ecommerce
- Education
- Electrician
- Electronics
- Email Hosting
- Email Software
- Energy
- Environmental
- Event Planning
- Fantasy Football
- Fashion
- Finance
- Financial Advisor
- Financial Services
- Fitness
- Flipkart
- Florist
- Food And Beverage
- Food Blog
- Games
- Gaming
- Gardening
- Gift
- Golf
- Government And Trade
- Graphic Design
- Grocery Store
- Hair Product
- Hair Salon
- Halloween
- Handbag
- Hanukkah
- Health And Wellness
- Health Care
- Health Fitness
- Home Based Business
- Home Decor
- Home Improvements
- Hotel
- Human Resources
- Industrial Goods
- Insurance Business
- Interior Design
- Internet Games
- Internet
- Internet Security
- Iphone
- Jewelry
- Jobs
- Landscaping
- Laundry Service
- Law
- Lawyer
- Legal
- Luggage
- Management
- Marketing Email
- Marketing
- Math
- Media
- Mortgage
- Moving Service
- Music
- Nail Salon
- Nursing
- Nutrition
- Office Backup
- Office Supplies
- Online Backup
- Online Marketing
- Online Payment
- Online Payment Solutions
- Online Stores
- Pest Control
- Photography
- Physics
- Plumbing
- Poker
- Project Management
- Real Estate
- Restaurants
- Retail
- Roofing
- Sales And Marketing
- Sales
- Science
- Semiconductors
- Seo
- Sewing
- Shoes
- Shopping Cart
- Shopping Cart Solutions
- Skin Care
- Snapchat
- Social Media
- Software
- Solar Energy
- Spa
- Sports
- Startup
- Taxi Service
- Technology
- Thanksgiving
- Tiktok
- Tourism
- Transportation
- Travel Agent
- Travel Blog
- Travel
- Vacation Rental
- Vacations Travel
- Virtual Server Hosting
- Watches
- Web Design
- Web Development
- Web Hosting
- Wedding
- Weight Loss
- Womens Fashion
- Work From Home
- Yoga
What Makes a Niche Profitable Yet Low in Competition?
To evaluate the profitability and competition of a niche, you need to analyze the following factors:
Factor | Description | Example |
---|---|---|
Market Demand | The level of interest or desire for a product or service that solves a specific problem or need. | A niche with high market demand is online education, as more people are looking for ways to learn new skills or improve their qualifications online. |
Search Volume and Traffic Potential | The number of searches or visits for a keyword or topic related to the niche. | A niche with high search volume and traffic potential is health and wellness, as more people are searching for information or products that can help them improve their physical and mental well-being. |
Keyword Difficulty | The level of difficulty or competition to rank for a keyword or topic related to the niche. | A niche with low keyword difficulty is sustainable living, as there are fewer competitors and more opportunities to rank for keywords related to eco-friendly practices or products. |
Customer Lifetime Value | The amount of revenue generated by a customer over their relationship with a business. | A niche with high customer lifetime value is digital products, as customers tend to buy multiple products or subscribe to recurring services that provide value over time. |
Competition Analysis | The process of identifying and evaluating the strengths and weaknesses of the competitors in the niche. | A niche with low competition is specialized tech services, as there are fewer businesses that offer specific solutions or expertise that cater to a particular segment of customers. |
Market Demand
Market demand is the level of interest or desire for a product or service that solves a specific problem or need. To measure market demand, you can use tools like Google Trends, which shows the popularity of a search term over time and across regions. You can also use social media platforms, forums, blogs, and online communities to see what people are talking about, asking, or complaining about in your niche. A niche with high market demand indicates that there is a large and engaged audience that is willing to pay for a solution.
Search Volume and Traffic Potential
Search volume and traffic potential are the number of searches or visits for a keyword or topic related to the niche. To measure search volume and traffic potential, you can use tools like Google Keyword Planner, which shows the average monthly searches and the competition level for a keyword. You can also use tools like Ahrefs, which shows the organic traffic and the number of keywords that a website ranks for in your niche. A niche with high search volume and traffic potential indicates that there is a lot of interest and opportunity to attract visitors to your website.
Keyword Difficulty
Keyword difficulty is the level of difficulty or competition to rank for a keyword or topic related to the niche. To measure keyword difficulty, you can use tools like SEMrush, which shows the difficulty score and the number of backlinks required to rank for a keyword. You can also use tools like LarSEO, which shows the difficulty score and the number of ranking factors that affect the ranking of a keyword. A niche with low keyword difficulty indicates that there are fewer competitors and more chances to rank higher on search engines.
Customer Lifetime Value
Customer lifetime value is the amount of revenue generated by a customer over their relationship with a business. To measure customer lifetime value, you can use tools like Lowfruits, which shows the average order value and the retention rate for a product or service in your niche. You can also use tools like Google Analytics, which shows the revenue per user and the conversion rate for your website. A niche with high customer lifetime value indicates that there is a high potential for monetization and repeat purchases.
Competition Analysis
Competition analysis is the process of identifying and evaluating the strengths and weaknesses of the competitors in the niche. To conduct competition analysis, you can use tools like Ahrefs, which shows the domain rating and the number of referring domains for a website in your niche. You can also use tools like SEMrush, which shows the organic traffic and the number of keywords that a website ranks for in your niche. A niche with low competition indicates that there are fewer businesses that offer similar products or services or have a strong online presence.
Tools to Identify Profitable Niches with Low Competition
Here are some of the best tools to use for niche research:
Google Keyword Planner
[Google Keyword Planner] is a free tool from Google that allows you to find keywords related to your niche and see how they perform in terms of search volume, competition, and cost-per-click. You can use this tool to discover new keyword ideas, analyze the level of competition for each keyword, and estimate the profitability of your niche based on the average bid and conversion rate.
To use Google Keyword Planner, you need to have a Google Ads account and create a campaign. Then, you can access the tool from the Tools & Settings menu and choose Discover new keywords or Get search volume and forecasts. You can enter your niche topic or product name as a seed keyword and get hundreds of related keyword suggestions. You can also filter the results by location, language, date range, and other criteria.
The tool will show you the average monthly searches, competition level (low, medium, or high), and suggested bid for each keyword. You can also see the forecasted clicks, impressions, cost, and conversions for your keywords based on your budget and bid strategy. You can use this data to identify profitable niches with low competition by looking for keywords that have high search volume, low competition level, and high suggested bid.
Ahrefs
[Ahrefs] is a premium tool that offers a comprehensive suite of features for SEO and online marketing. One of its features is the Keywords Explorer, which allows you to research keywords for any niche and see various metrics such as keyword difficulty, search volume, clicks, click-through rate, return rate, cost-per-click, and more. You can also see the top-ranking pages for each keyword and analyze their backlink profile, traffic share, domain rating, and other factors.
To use Ahrefs Keywords Explorer, you need to sign up for a paid plan and enter your niche topic or product name as a seed keyword. The tool will generate thousands of related keyword ideas and show you their metrics. You can also use the filters to narrow down your results by country, language, keyword type (phrase match, having same terms, questions), word count (long-tail or short-tail), search volume range, keyword difficulty range, cost-per-click range, etc.
The tool will also show you the Keyword Difficulty score for each keyword, which is an estimate of how hard it is to rank in the top 10 results for that keyword based on the number and quality of backlinks of the current ranking pages. The lower the score, the easier it is to rank. You can use this score to identify profitable niches with low competition by looking for keywords that have high search volume, low keyword difficulty score, and high cost-per-click.
SEMrush
[SEMrush] is another premium tool that offers a variety of features for SEO and online marketing. One of its features is the Keyword Magic Tool, which allows you to find keywords for any niche and see various metrics such as search volume, trend, keyword difficulty, cost-per-click, competitive density, and more. You can also see the SERP features (such as featured snippets, people also ask, video, etc.) that appear for each keyword and the top-ranking pages for each keyword and analyze their authority, traffic, and backlinks.
To use SEMrush Keyword Magic Tool, you need to sign up for a paid plan and enter your niche topic or product name as a seed keyword. The tool will generate millions of related keyword ideas and show you their metrics. You can also use the filters to refine your results by country, language, broad match, phrase match, exact match, related, or questions. You can also sort the results by any metric or group them by topic.
The tool will also show you the Keyword Difficulty score for each keyword, which is an estimate of how hard it is to rank in the top 10 results for that keyword based on the authority and relevance of the current ranking pages. The lower the score, the easier it is to rank. You can use this score to identify profitable niches with low competition by looking for keywords that have high search volume, low keyword difficulty score, and high cost-per-click.
LarSEO
[LarSEO] is a new tool that claims to be the ultimate niche finder. It allows you to find profitable niches with low competition by analyzing various factors such as niche size, niche demand, niche profitability, niche competition, and niche trends. You can also see the best keywords, domains, and products for each niche.
To use LarSEO, you need to sign up for a free trial or a paid plan and enter your niche topic or product name as a seed keyword. The tool will generate hundreds of related niche ideas and show you their metrics. You can also use the filters to adjust your results by niche size range, niche demand range, niche profitability range, niche competition range, and niche trend range.
The tool will also show you the Niche Score for each niche, which is a composite score that reflects the overall potential of the niche based on its size, demand, profitability, competition, and trend. The higher the score, the better the niche. You can use this score to identify profitable niches with low competition by looking for niches that have high niche score.
Lowfruits
[Lowfruits] is another new tool that aims to help you find low-hanging fruit niches with high profitability and low competition. It allows you to find niches based on various criteria such as search volume, cost-per-click, keyword difficulty, competition score, and revenue potential. You can also see the top-ranking pages for each niche and analyze their SEO performance, traffic, and revenue.
To use Lowfruits, you need to sign up for a free trial or a paid plan and enter your niche topic or product name as a seed keyword. The tool will generate dozens of related niche ideas and show you their metrics. You can also use the filters to customize your results by country, language, search volume range, cost-per-click range, keyword difficulty range, competition score range, and revenue potential range.
The tool will also show you the Competition Score for each niche, which is a measure of how hard it is to outrank the current ranking pages for that niche based on their SEO performance, traffic, and revenue. The lower the score, the easier it is to outrank. You can use this score to identify profitable niches with low competition by looking for niches that have high search volume, high cost-per-click, low keyword difficulty, low competition score, and high revenue potential.
What are some common mistakes when picking a niche?
Some of the common mistakes when picking a niche are:
- Choosing a niche that is too broad or too narrow.
- Choosing a niche that you are not interested or passionate about.
- Choosing a niche that has no market demand or monetization potential.
- Choosing a niche that has too much competition or too little competition.
How quickly can I expect profits in a low-competition niche?
The speed of profits in a low-competition niche depends on various factors, such as:
- The size and quality of your audience.
- The value and uniqueness of your product or service.
- The effectiveness of your marketing and sales strategy.
- The level of customer satisfaction and loyalty.
Generally, you can expect profits in a low-competition niche faster than in a high-competition niche, as there are fewer barriers and more opportunities to reach and convert your target customers.
Do I need to be an expert in the niche I pick?
You do not need to be an expert in the niche you pick, but you need to have some knowledge and experience in the niche. This will help you:
- Understand the needs and problems of your target customers.
- Provide valuable and relevant solutions to your target customers.
- Establish credibility and authority in your niche.
- Build trust and rapport with your target customers.
You can always learn more about your niche by doing research, taking courses, reading books, following influencers, joining communities, etc.
Is it easier to scale in a low-competition niche?
Scaling in a low-competition niche can be easier than in a high-competition niche, as there are more room for growth and less risk of saturation. However, scaling in a low-competition niche also requires:
- Finding new ways to expand your audience and reach new markets.
- Creating new products or services or adding new features or benefits to your existing ones.
- Investing more time, money, and resources into improving your product or service quality and customer experience.
- Maintaining or increasing your competitive advantage and differentiation.
FAQ About Profitable Niches with Low Competition
Can I expect quick profits in a low-competition niche?
Profits in a low-competition niche can come relatively faster due to fewer barriers and more conversion opportunities.
Is expertise necessary for the niche I choose?
While not mandatory, having some knowledge and experience in the chosen niche can help establish credibility and provide valuable solutions.
Are low-competition niches easier to scale?
Scaling in a low-competition niche can be easier due to more growth potential, but it requires innovative strategies and continuous improvement.
Is search volume essential for a profitable niche?
Yes, high search volume signifies strong interest, making it easier to attract visitors and generate revenue in a profitable niche.
Can I use multiple tools for niche research?
Absolutely, utilizing tools like Google Keyword Planner, Ahrefs, SEMrush, LarSEO, and Lowfruits can offer comprehensive insights for niche selection.
Conclusion
In this guide, we unveiled the art of identifying lucrative niches while avoiding the pitfalls. Unveil potential using tools like Google Keyword Planner, Ahrefs, SEMrush, LarSEO, and Lowfruits. Navigate the complexities, find your niche’s sweet spot, and leverage low competition to build a thriving online presence. Transform your understanding and elevate your journey to success.